Sterling Mack
Sports Investing News
Sports Investing News
Sterling Mack
Lead, Adds Harry Kane and Brooks Koepka to new ...

LEAD, a Berlin, Germany-based venture corporation for sports and health, announced that Harry Kane, Brooks Koepka, Brayden Schenn and other athletes are amongst the first to have joined its Locker Room fund.

Lead, Adds Harry Kane and Brooks Koepka to new Locker Room Fund
MLB
Sterling Mack
Check Swing Challenge System Tested in Arizona ...

The question if robo umps are coming to baseball looks to becoming clearer by the day. During the Arizona Fall League, MLB is testing the use of check swing technology provided by sports technology provider Hawk-Eye. Hawk-Eye is recognized as a global leader in the live sports arena, pioneering change across Broadcast Production, Officiating and Performance through cutting-edge technology.

Check Swing Challenge System Tested in Arizona Fall League with help From Sports Technology Provider
Sterling Mack
October Podcast
October Podcast
Sterling Mack
How Athlos Was Created

If you’re already missing the nonstop action of track and field at the 2024 Paris Olympic Games, don’t worry—there’s another upcoming competition that should be well worth the hype.

This week, some of the fastest women in the world will meet for a track-and-field showdown unlike any other. Under the lights in New York City, the first-ever Athlos NYC

How Athlos Was Created

Investing

Private Equity in the NFL

Until recently, the NFL stood alone among major U.S. sports leagues in prohibiting private equity (PE) investment in its teams. This stance has now shifted, albeit cautiously. While the league has welcomed PE funds, it has implemented strict regulations to control their involvement.

The NFL's "permitted funds" list includes Arctos Partners, Ares Management, Sixth Street, and a consortium featuring Blackstone, Carlyle, CVC, Dynasty Equity, and Ludis. These funds must commit to a minimum six-year holding period and are subject to a 10% ownership cap. Compared to other major U.S. leagues, the

NFL's restrictions on PE investment are more stringent. The NBA, MLB, and NHL allow up to 30% PE ownership. European football leagues, such as the EPL, Ligue 1, and Serie A, have even more relaxed regulations.

Despite these limitations, PE funds remain attracted to sports investments. The industry's perceived insulation from broader market fluctuations and the potential for long-term growth make it an appealing target. However, governing bodies must carefully balance the financial benefits of PE investment with the need to protect the integrity of their sports.

The NFL's decision to allow PE investment marks a significant departure from its traditional stance. While the league's regulations are designed to mitigate potential risks, it remains to be seen whether they will strike the right balance between financial gain and preserving the essence of the sport.